Often, the creative thinking undertaken at the start of the project takes the shortest time within the development of a product, but it is often the most valuable time spent. It dictates the direction the product’s development should take. It is a stage when IP can be created and protected, as well as a time when existing patents should be explored to ensure designs do not infringe on them. We can help with these activities by working with patent attorneys, producing suitable drawings so patents and design registrations can be applied for.