Creative design is at the heart of any new product. It is often the most valuable phase within a project.
We ensure all elements of the design are considered. These include:
- The development of a brand – creating a strong brand that reinforces its value and differentiates it from other products
- Consideration of current trends and predicting future ones
- Creativity – personal creativity, using creative thinking techniques to develop fresh ideas
- Generation of IP through new ideas
- Appearance – consider colours, finish and materials